We bet you can’t go a day without socializing with someone. Socializing is what makes the world turn. Without it you would be lonely. Don’t let your company be lonely! Social media is an engaging and comprehensive way to let people know about your company and what your company does. The digital age is upon us and if you’re not with it then you’re just lagging behind! In the past, Social Media Management was simple – create a Facebook page and invite your friends. Now, it is all about targeting your audience, getting your message out to the public, and working it along with the others to drive traffic to your website for Search Engine Optimization. At Oxygen Advertising, Inc., we can create your Social Media pages – Facebook, Twitter, G+, Pinterest, Instagram and LinkedIn, then tie them together with your website, to get your message to potential buyers – all while keeping it current! This is a super affordable, grassroots marketing approach that really does work!
Search Engine Optimization: Did you know that 85% of internet users find new websites by using search engines? Search Engine Optimization is a vital part of your online marketing strategy. We are sure you have heard lots of fancy acronyms floating around the web such as SEO, SEM, PPC. We are also confident you receive emails or phone calls from companies boasting of their SEO expertise and how they can, almost immediately, lift your website to the top of the search pages, with a magic wand and a big handful of money from you. Don’t buy into it. That’s not how it works. Search Engine Optimization is a long term, strategic marketing approach. It’s the proverbial Wizard behind the curtain. If your website is important to your business, you must have a solid SEO plan in place because Search Engines are a huge part of our lives, and the lives of our businesses. In its purest form, SEO is the practice of ranking a website on a search engine to attract relevant and valuable traffic to your website. SEO that is done organically, as we do at Oxygen Advertising, is the best practice. We don’t use third party SEO generators like the companies who bombard your email or phone with solutions. We painstakingly research your company, your industry and your competition to analyze what search terms are being used and then carefully place them strategically throughout your site. But that isn’t all. That’s just one tiny piece of a very huge puzzle. We also focus on content building, page optimization, page titles, text-based navigation, site mapping, ALT and META data, cleaning up code, social and link building, building inbound links, and so much more. Partnered with Search Engine Marketing and Pay-Per-Click Marketing, your Search Engine Optimization works hard for you, and so do we! Wizard stuff. It’s what we do!
Pay-Per-Click Marketing: Pay-Per-Click (PPC) Advertising provides a means of promoting your business online in a very specific manner. Unlike organic search engine optimization, pay-per-click means exactly that; you pay-per-click to your website. PPC can be a very beneficial way to launch your online marketing campaign and can be accomplished through both Search Engines and Social Media – including Facebook, Instagram, Pinterest, Snap Chat, and Twitter. Here are some of the benefits of using PPC:
- Launch Products or Services Quickly
- Budget Control
- Guaranteed Exposure on Search or Social Media
- Target a Specific Market
- Grow Your Business with Retargeting, YouTube Ads, Promotional Ads
- Client Control /Turn Listings On/Off Instantly
We can review your existing PPC account at no charge or provide a free consultation to discuss the right direction for your business. Contact Oxygen Advertising today!
